Today, simply having a website is no longer a decided business advantage. After all, virtually every business in Brisbane and the Gold Coast has a website. What you should be focusing on instead is making sure potential customers see your website before the websites of your competitors.
According to research, the Top 3 search results on Google dominate web user traffic, with the first three results eating up 77% of user clicks. Furthermore, most web users hardly ever bother looking at the search results on page two onwards.
As an experienced online marketing company, Integrated Marketing Systems can help your website rank better on Google, Bing, Yahoo, and other prominent search engines. With our search engine optimisation (SEO) service, your website will rank better and generate more customers for your business!
The Basics of SEO
SEO is all about optimising your website for the most popular keywords in your industry, and the products and services you have to offer. This way, your website will rank higher whenever a web user includes your target keywords in their search query. As a result, your website enjoys more traffic and provides you with more opportunities for conversion.
The SEO process also involves the creating a network of backlinks from other websites. These backlinks are vital in SEO since search engines rely on backlinks to determine how reputable the content of a website is. Naturally, a website with a large number of high-quality backlinks is more likely to rank higher on Google as compared to websites with a small network of backlinks or a ton of sketchy ones.
White Hat SEO Only!
Integrated Marketing Systems understands how important sustainable success is to all our clients. To help them achieve this, we make sure to use “White Hat” SEO methods only. These methods have been approved for use by Google, minimising the risk of your website incurring a ranking penalty later on. In fact, sticking with White Hat SEO allows the benefits of SEO to compound over time, helping you rank even better!
If you aren’t happy with your current search result ranking, search engine optimisation can give your website the push it needs to generate more traffic for your business. With our reliable and high-quality services, you too can begin dominating your local market and improve your profit margins.
To learn more about search engine optimisation or any of our services, please do not hesitate to call us at 07 5546 6899 or 0419 418 951. You may also send us a message with your enquiries by visiting our Contact Us page. We proudly serve clients throughout Queensland, including Brisbane and the Gold Coast.